Google AdWords: How It Works for Business Advertisement & All You Need To Know

How Google AdWords Work?

To advertise your product or the services offered online through Google AdWords, you must pay Google so your ads would place on top of the SERP. The display of the ads depends on the keywords that you want to target.

This online advertising platform is a pay-per-click advertising service – this means you have to pay only when a visitor clicks your ads. It is like an auction where there is a bidding for clicks from the members of the online community.